Inc. McKinsey & Company,Thomas Baumgärtner,Homayoun Hatami,Maria Valdivieso de Uster,Marc Benioff: Sales Growth: Five Proven Strategies from the World's Sales Leaders
Description
The challenges facing today's sales executives and their organizations continue to grow, but so do the expectations that they will find ways to overcome them and drive consistent sales growth. There are no simple solutions to this situation, but in this thoroughly updated Second Edition of Sales Growth, experts from McKinsey & Company build on their practical blueprint for achieving this goal and explore what world-class sales executives are doing right now to find growth and capture it as well as how they are creating the capabilities to keep growing in the future. Based on discussions with more than 200 of today's most successful global sales leaders from a wide array of organizations and industries, Sales Growth puts the experiences of these professionals in perspective and offers real-life examples of how they've overcome the challenges encountered in the quest for growth. The book, broken down into five overarching strategies for successful sales growth, shares valuable lessons on everything from how to beat the competition by looking forward, to turning deep insights into simple messages for the front line.
Page by page, you'll learn how sales executives are digging deeper than ever to find untapped growth, maximizing emerging markets opportunities, and powering growth through digital sales. You'll also discover what it takes to find big growth in big data, develop the right "sales DNA" in your organization, and improve channel performance. Three new chapters look at why presales deserve more attention, how to get the most out of marketing, and how technology and outsourcing could entirely reshape the sales function. Twenty new standalone interviews have been added to those from the first edition, so there are now in-depth insights from sales leaders at Adidas, Alcoa, Allianz, American Express, BMW, Cargill, Caterpillar, Cisco, Coca-Cola Enterprises, Deutsche Bank, EMC, Essent, Google, Grainger, Hewlett Packard Enterprise, Intesa Sanpaolo, Itau Unibanco, Lattice Engines, Mars, Merck, Nissan, P&G, Pioneer Hi-Bred, Salesforce, Samsung, Schneider Electric, Siemens, SWIFT, UPS, VimpelCom, Vodafone, and Wurth.
Their stories, as well as numerous case studies, touch on some of the most essential elements of sales, from adapting channels to meet changing customer needs to optimizing sales operations and technology, developing sales talent and capabilities, and effectively leading the way to sales growth. Engaging and informative, this timely book details proven approaches to tangible top-line growth and an improved bottom line. Created specifically for sales executives, it will put you in a better position to drive sales growth in today's competitive market.
A missing child. A mother destroyed. A life stolen. When Abby Henshaw is brutally attacked by two strangers who dump her at the side of a remote country road, her first thought is for the safety of her baby daughter, Beth. But what follows is a mother's worst nightmare: Beth is gone and Abby's world collapses around her. As the world-weary DI Michael Gardner investigates Abby and her family, he discovers Sales Growth: Five Proven Strategies from the World's Sales Leaders download PDF lives built on secrets and betrayal. Under pressure from his bosses to find the missing child and unearth the truth, Gardner finds himself struggling to stay emotionally removed from the case, and from Abby herself. After the authorities finally shelve their investigation, Abby receives an elusive message telling her where she can find her daughter. But how can she convince those around her that the girl really is Beth when they are the very people she knows the least? A gripping and haunting debut, Stolen is a richly imagined psychological thriller from an exciting new talent in crime writing.
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Author: Inc. McKinsey & Company,Thomas Baumgärtner,Homayoun Hatami,Maria Valdivieso de Uster,Marc Benioff
Number of Pages: 320 pages
Published Date: 27 May 2016
Publisher: John Wiley & Sons Inc
Publication Country: New York, United States
Language: English
ISBN: 9781119281085
Download Link: Click Here
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